Business Name:FilterFame AR
Description:Offer bespoke augmented reality (AR) filters and effects for social media platforms, allowing brands to engage with their audiences in a fun and interactive way. From branded face filters to AR games, this service enhances brand visibility and customer interaction on social media.
Profitability:This idea is profitable as it caters to the increasing use of AR features on social platforms and the desire for brands to stand out with unique and engaging content. Ideal customers include lifestyle brands, beauty companies, and event organizers seeking innovative social media marketing solutions.
Required Skills:Expertise in AR filter development using platforms like Spark AR or Lens Studio Creative design skills to conceptualize and create captivating AR effects Understanding of social media trends and audience preferences on different platforms Ability to collaborate with brands to align AR filters with their marketing campaigns
Go-To-Market (GTM) Strategy:Run social media ad campaigns showcasing the brand engagement and awareness benefits of AR filters. Collaborate with social media influencers to create branded AR filter content that reaches a wider audience. Offer free AR filter consultations to brands interested in leveraging this technology for their social media campaigns. Participate in industry events and digital marketing webinars to promote the value of AR filters for brand promotion.