Business Name:EventSponsor Connect
Description:EventSponsor Connect is a virtual marketplace that connects event organizers with potential sponsors for virtual and hybrid events. The platform offers a comprehensive database of sponsor opportunities, sponsorship packages, and analytics to help organizers secure sponsorships effectively and sponsors find relevant events to support.
Profitability:The platform generates revenue through subscription fees from event organizers and a percentage of sponsorship deals secured through the platform. It targets event management companies, corporate event planners, and sponsors seeking targeted exposure to diverse audiences.
Required Skills:Negotiation and sales skills for securing sponsorships and partnerships Understanding of event marketing and sponsorship trends Data analysis skills for tracking sponsorship performance and ROI Networking abilities to build relationships with event organizers and sponsors
Go-To-Market (GTM) Strategy:Partner with industry associations and event planning organizations to promote the platform Host virtual networking events for sponsors and event organizers to connect and collaborate Offer exclusive sponsorship opportunities to early platform adopters Utilize email marketing campaigns to showcase successful sponsorships and case studies