Business Name:WheelsOn Demand
Description:WheelsOn Demand offers a vehicle subscription service that allows customers to choose from a variety of car models, brands, and usage plans based on their lifestyle and preferences. This flexible subscription model includes maintenance, insurance, and roadside assistance for a hassle-free driving experience.
Profitability:The shift towards mobility-as-a-service models and flexible transportation solutions creates opportunities for vehicle subscription services. WheelsOn Demand targets urban dwellers, frequent travelers, and individuals seeking convenient and cost-effective access to different types of vehicles.
Required Skills:Understanding of automotive leasing and subscription models Financial planning skills to create competitive pricing and subscription packages Customer relationship management expertise to address subscriber needs and feedback Collaboration with car dealerships and manufacturers to expand the vehicle fleet and options
Go-To-Market (GTM) Strategy:Offer trial subscription packages and discounts to attract new customers and build loyalty. Collaborate with ride-sharing platforms to promote hybrid usage options combining subscriptions and shared rides. Utilize targeted online ads and social media campaigns to reach potential subscribers based on lifestyle and vehicle preferences. Partner with travel agencies and hospitality companies to offer exclusive subscription deals for tourists and business travelers using WheelsOn Demand services.