Business Name:ScentCraft Studio
Description:ScentCraft Studio hosts virtual workshops where participants can create personalized fragrances under the guidance of experienced perfumers. The interactive sessions include fragrance blending techniques, scent layering tips, and insights into the world of perfumery.
Profitability:This business idea caters to the growing interest in bespoke fragrances and the sensory experience of scent creation. The target audience includes fragrance enthusiasts, gift seekers looking for unique presents, and individuals seeking a creative and immersive olfactory journey.
Required Skills:Expertise in perfume blending techniques and fragrance families Experience in conducting interactive workshops or teaching scent creation Knowledge of essential oils, aroma compounds, and fragrance formulation Ability to guide and inspire participants in creating their signature scents
Go-To-Market (GTM) Strategy:Collaborate with beauty and lifestyle bloggers for sponsored content and workshop promotions Offer customized fragrance kits with essential oils and blending tools for workshop participants Utilize social media platforms like Pinterest and YouTube for showcasing scent creation tutorials and workshop highlights Partner with boutique hotels and luxury spas for exclusive scent creation experiences and events