Business Name:SkillNest
Description:SkillNest is an online platform where individuals can monetize their skills by creating and selling tutorials. The platform covers a wide range of skills, from cooking and crafting to coding and graphic design, allowing users to learn from experts in a structured and interactive way.
Profitability:SkillNest taps into the gig economy trend, offering a flexible income source for skilled individuals and a diverse learning experience for users seeking practical knowledge. The platform caters to hobbyists, students, and professionals eager to upskill.
Required Skills:Proficiency in a specific skill or domain Content creation and video editing skills Understanding of online marketing and community building Basic knowledge of e-commerce platforms
Go-To-Market (GTM) Strategy:Recruit a diverse pool of skill creators through targeted social media campaigns. Implement a referral program to incentivize creators to promote their tutorials. Organize virtual workshops and demonstrations to showcase the platform's offerings. Collaborate with influencers and industry experts to endorse the tutorials and attract a larger audience.