Business Name:SilverTech Academy
Description:SilverTech Academy offers specialized tech skills bootcamps and workshops tailored for seniors, focusing on digital literacy, social media usage, cybersecurity awareness, and utilizing technology for daily tasks. The programs empower older adults to navigate the digital world confidently.
Profitability:The silver tech market is rapidly growing as more seniors seek to enhance their tech skills for communication, entertainment, and staying connected with family. SilverTech Academy targets older adults, retirement communities, and senior centers.
Required Skills:Patience and empathy for teaching seniors with varying tech literacy levels Tech proficiency in devices, software, and online platforms popular among seniors Curriculum development skills for creating engaging and accessible tech programs Community outreach and partnership-building for reaching senior audiences
Go-To-Market (GTM) Strategy:Collaborate with retirement communities to offer on-site tech bootcamps for residents. Host free tech workshops at senior centers and libraries to attract participants. Utilize local media and community newsletters to promote SilverTech Academy programs. Offer referral incentives for seniors who bring friends or family members to join the bootcamps.