Business Name:DigitalGenius Workshops
Description:DigitalGenius Workshops offers personalized digital marketing workshops for businesses seeking to upskill their teams in areas like SEO, social media advertising, and content marketing. The workshops are tailored to each client's needs, providing hands-on training and actionable strategies for immediate implementation.
Profitability:With the increasing demand for digital marketing expertise, businesses are eager to invest in training programs for their employees. DigitalGenius Workshops target small to medium-sized businesses, agencies, and marketing professionals looking to enhance their skills.
Required Skills:Expertise in various digital marketing channels and tools Strong presentation and teaching skills Ability to customize training content based on client needs Project management skills for workshop organization
Go-To-Market (GTM) Strategy:Partner with local business associations to offer exclusive workshop discounts. Run targeted social media ads highlighting the benefits of upskilling in digital marketing. Collaborate with industry influencers to co-host specialized workshops. Offer a free mini-workshop as a teaser to attract potential clients.