Business Name:Influencify
Description:This online agency connects brands with virtual influencers in the digital realm. Virtual influencers are computer-generated personalities with unique traits and characteristics, allowing for creative and engaging marketing campaigns without the limitations of real-life influencers.
Profitability:This idea is lucrative as it taps into the growing trend of virtual influencers, offering brands a novel way to reach their target audiences. Ideal customers include tech-savvy brands, gaming companies, and fashion labels targeting Gen Z consumers.
Required Skills:Understanding of influencer marketing trends and strategies Graphic design skills to create virtual influencer personas Social media management expertise Marketing and branding knowledge
Go-To-Market (GTM) Strategy:Create a buzz by showcasing virtual influencer collaborations on social media platforms. Partner with digital marketing agencies to access their client base. Offer free trials or pilot campaigns to attract early adopters. Host webinars and virtual events to educate brands on the benefits of virtual influencers.