Business Name:TerraTrails
Description:TerraTrails offers a subscription service that enables outdoor enthusiasts to explore and discover hidden natural gems and hiking trails worldwide. Subscribers receive access to curated trail guides, outdoor gear rentals, and guided hiking experiences, fostering a deep connection with nature and adventure.
Profitability:Catering to nature lovers, travelers, and hiking enthusiasts, TerraTrails taps into the global trend of outdoor escapism and sustainable tourism. The business can generate revenue through subscription fees, outdoor gear sales, and partnerships with eco-tourism providers.
Required Skills:Knowledge of outdoor exploration and hiking trail selection Supplier management skills for sourcing high-quality outdoor gear and equipment Content creation abilities to produce engaging trail guides and outdoor experiences Community engagement strategies to connect with nature enthusiasts and environmental organizations
Go-To-Market (GTM) Strategy:Collaborate with travel bloggers and outdoor influencers to promote TerraTrails adventures on social media platforms. Host outdoor discovery events and group hikes in scenic locations to attract subscribers. Offer nature photography workshops and outdoor skills training as part of the subscription package. Partner with national parks and conservation areas to create exclusive hiking experiences for subscribers.